Strategy: An International Perspective | چاپ رنگی

Strategy: An International Perspective رنگی. Strategy: An International Perspective Strategy takes a truly global perspective. Contrasting viewpoint readings encourage discussion and debate, and illustrative cases help to acknowledge the importance of strategy in the world of business. The philosophy at this text is that an understanding of the topic of strategy can only be gained by grappling with a wider diversity of insights from many prominent thinkers. Give the clear recognition that there is no simple answer to the question of what strategy is. This textbook bridges West and East, North and South, with readings, cases, quotes and insights from around the globe. 

Strategy: An International Perspective رنگی. Bob De Wit innovative and extremely successful strategy text encourages critical and creative strategic thinking. By introducing articles from key strategists to present differing perspectives on each strategic issue covered. Author contrast the diversity of views in the subject without endorsing any one approach.